Slipstream package design

Created in Photoshop and 3d Studio Max. This is a package design for a made up sports drink. The motion piece that accompanies it can be found here.

The flat label image is below.
After brainstorming a long time with some friends to come up with a name for my sports drink, I set about looking for different typefaces and typeface combinations to make a logo.
These are early sketches of bottles and labels.


The first go at modeling with a preliminary black and white texture of the label.
A turnaround with color textures before lighting and staging.